About us
Pets illuminate our lives!
We respond with natural, reassuring, and scientifically based nutritional plans, aiming to enhance the quality and length of life for both humans and pets. This fosters a lasting ideal relationship between pets and owners.
Thus, LitPet was born.
Healthy Nutrition, Lifelong Companion.
western or eastern?Both.
Choosing between Eastern and Western wellness is a false dilemma. At LitPet, we believe the ultimate path to longevity lies in their harmony. We combine ancient botanical wisdom (Yin) with biomedical precision (Yang) to treat the root cause of health issues while ensuring fast-acting results.
Born from Loss. Built for Longevity.
Founder Stephen was inspired to launch the brand after losing his British Shorthaired cat, Kung Hey, to a condition triggered by chronic, unaddressed stress—a realization that opened his eyes to a significant gap in the pet industry's focus on surface symptoms over root causes. Today, LitPet transcends traditional supplements to offer a bio-wellness lifestyle that bridges Eastern herbal wisdom with modern veterinary science, prioritizing long-term prevention, emotional balance, and intentional care so that pets don't just survive, but truly thrive.
1 Experiment, 2 Labs
「Innovation Lab」
「Innovation Lab」
LitPet has an R&D team in London and Hong Kong. It uses biopharmaceutical technology to examine the integration of academic research and Chinese herbal medicine, aiming to enhance bodily functions and maintain optimal health. We collaborate with top professors from institutions like Oxford, Cambridge, and Johns Hopkins University to research the health needs of pets. By collecting and analyzing vast amounts of clinical data, they deliver reliable nutritional solutions to pet families across Asia and Europe. Additionally, through the advanced LitPet Net cooperation system, we promote collaboration among bioscience professionals and encourage partnerships in the life sciences sector within Greater China.
「Co-Creation Lab」
「Co-Creation Lab」
Promoting a sustainable lifestyle for pets and their owners, this open co-creation platform invites partners from various fields to share their ideas through planned creative works, exhibitions, community events, and other diverse formats.
LitPet works with Hong Kong veterinarians experienced in pet nutrition, disease prevention, and rehabilitation, with co-developed products already in clinics. The R&D is led by Anita Young, Member of the Royal College of Veterinary Surgeons, Cambridge graduate, certified in veterinary acupuncture, and active with the Hong Kong SPCA. With global clinical experience and multiple patented formulas, she provides strong expertise for LitPet’s product development.
As LitPet’s veterinary product advisor, Dr. Duncan Houston brings extensive expertise in animal welfare and veterinary care. A University of Sydney graduate in Veterinary Science, he supports product development at LitPet while fostering for Cat Rescue 901 and Kitten Addiction, and contributes to wildlife protection through his veterinary work at WIRES Inc.
Academician & Professional AdvisorLing Peixue, Member of the International Eurasian Academy of Sciences and known as the Father of Hyaluronic Acid in China, guides LitPet’s product team in applying hyaluronic acid to develop high-quality functional nutrition tailored to pets’ needs across all life stages and health conditions.
4 Sustainable Explorations
LitPet’s “Sustainable Explorations in Four Dimensions” embodies a holistic vision: nurturing long-term pet health through the balance of yin and yang; sourcing renewable, eco-friendly ingredients to protect ecosystems; fostering harmony by supporting animal welfare initiatives; and reviving Eastern culture by integrating herbal wisdom and natural philosophy into modern pet nutrition.
Long-Term Nutrition
Long-Term Nutrition
Our philosophy of "balancing yin and yang, integrating nourishment and care" aims not only to address superficial symptoms but to enhance overall health—boosting immunity, strengthening constitution, and improving quality of life.
Sustainable Sourcing
Sustainable Sourcing
Committed to renewable, eco-friendly natural ingredients, ensuring resource procurement never harms ecosystems.
Shared Benefits
Shared Benefits
Animal shelters with food, supplies, and medical resources, supporting stray animal rescue and adoption.
Inspirational Co-Creation
Inspirational Co-Creation
Dedicated to revitalizing Eastern cultural ecology. Inspired by its natural philosophy and ecological wisdom, we integrate herbal plants, natural ingredients, and traditional wellness concepts into pet nutrition.
Meet the CTOs
Discover the story of Chief Tasting Officers behind our brand
MiMi
Found shivering in a midnight rainstorm with a broken leg, MiMi was rescued by our founder and given a month of life-saving treatment. Now a lively and energetic survivor, she serves as the first member of our Chief Tasting Officer team. MiMi leads our critical palatability testing, ensuring every LitPet meal pouch is as delicious as it is scientifically advanced.
Mochi
Mochi is the most discerning members of our Chief Tasting Officer team. At three years old, his notorious "snack thief" are famously picky eaters who once preferred stealing office crisps to standard pet food. His high standards are now our secret weapon; by ensuring our bio-wellness pouches satisfy even the most selective palates.
Faye
Faye is Mochi's twin sister. A couple initially adopted her, but less than two months later, she was abandoned again at the door of a veterinary clinic and suffered inhumane treatment, including having her tail broken. Therefore, when the vet asked if we would like to adopt her again, we agreed without hesitation. Known for her incredible jumping ability and sweet spirit, Faye’s recovery embodies our mission of restorative, intentional care. As a Chief Tasting Officer, she reminds us every day that with the right balance of love and science, every pet can overcome their past to live a vibrant, joyful life.
Dou Dou
DouDou, a six-year-old Poodle and the Founder’s constant companion, is the vibrant heart of our morning routine. After successfully navigating joint surgery for a congenital patellar dislocation, he now stands as a healthy, thriving example of the mobility and vitality we strive to provide for every pet. While his legendary appetite makes him an enthusiastic and invaluable asset to our tasting team, he also serves as our self-appointed "Chief Concierge," greeting every office visitor with an alert and friendly welcome.
Can’t find what you need?
Contact our Customer Service Team
- marketing@litpet.org
-
+44 07723252060
-
50 Broadway, 7/F, London, England, United Kingdom
-
Monday — Friday, 9am — 5pm ET